One of my awesome readers (thanks Alex!) tipped me off to the fact that every circa 1995 tween’s favorite brand, Abercrombie & Fitch, had recently undergone a major makeover. I hopped over to their site to see for myself and holy smokes, she was right! Apparently, the brand is now targeting an older audience and hired a top executive from J.Crew and a designer from Club Monaco to overhaul their struggling brand. The gorgeous, diverse models and fresh styling make the new Abercrombie almost unrecognizable. Below, find my favorite pieces from Abercrombie (all super affordable) and shop all their new arrivals here. Above, the eyelet sleeve poplin shirt.
Short Sleeve Button Down Shirt
Embroidered Off-the-Shoulder Jumpsuit
Off-the-Shoulder Stripe Knit Dress
Off-the-Shoulder Cutwork Peasant Top
YES!!! *she yells shaking her fists at the screen while wearing her BenuMade Matisse earrings* xx
Alex – Get out! You’re way ahead of me. Kindred spirits {insert high five emoji}