I finally got around to flipping through some of my March fashion glossies last night and am in love with the new Missoni campaign shot by Juergen Teller in Bazaar. It’s just so casual and unpretentious which I personally find wonderfully refreshing. Three generations of the Missoni family were present for the shoot which took place at the Margherita’s grandparents’ home in Sumirago, Italy (twenty minutes north of Milan). Looking at the photos you feel as though they’ve invited you over for lunch—looks delish to me.
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stephanie @ La Dolce Vita says
Love the fun, casual, family vibe!
The Zhush says
Love these! Adore the Missoni line. Nice to see the family behind it, you are right, they do seem so warm and real.
the NEO-traditionalist says
Stephanie—Exactly, love the casual family vibe!
Zhush—“Real” is the perfect word for them based on these images—love that.
Victoria says
So lovely, great family and great company! Love Missoni Home especially!
Lindsay says
beautiful!! i just wish i could afford something missoni- ah, one day, yes?
anita says
these pictures are great — like was said before, very real. i guess beauty and charm are part of italians’ genes.
Staley Mc says
I love these photos. They looks so candid and not posed. Love these!
Haydee says
I really liked this campaign too. Especially the grandparents!
Natalie says
I picked this up on Tuesday and COULD NOT get over Margherita’s luscious lip color! XO
Lauren says
I used to walk by the Missoni store in Lugano and drool. I love how worldly their home looks!
the NEO-traditionalist says
Lauren—Same here! I bought an awesome, huuuge beach towel at the Missoni outlet near Lugano—it’s in storage in California somewhere now, but I’m dying to dig it out. One of these days… XO
Starfish and Sundresses says
I love Margherita Missoni. She’s so beautiful!
StyleCurator says
so funny! i did a similar post a few days ago! such a great ad-it must have inspired us all!